Launch strategies are going to vary dramatically based on the product market and the individual seller's goals.
Our Market Intelligence tool will help you research your competitors to determine the number of sales each month that the top performers in your market are doing. To launch a product successfully, you want to slightly outperform the top sellers in your market. This means you want to match or exceed the daily sales of those top competitors for a period of 7 to 10 days.
It's important to ensure you have healthy inventory levels before launching. And don't forget to protect your inventory by setting your Maximum Order Quantity in Seller Central.
We have expert Amazon coaches ready to help you with your launch strategy. To ensure you're setting up your launch for maximum results, email our team at launches@viral-launch.com